Go-To-Market for Early-Stage Startups

Built for founder sales to your first couple reps. The metrics you need to build a consistent, recurring sales motion and grow revenue.

Parker Gilbert

CEO @ Numeric

Use Template

Use Template

Grow early sales.

Built for founder sales to your first couple reps. Get the key metrics you need to build a consistent, recurring sales motion and grow early revenue.

Brought to you by Parker Gilbert, Founder and CEO at Numeric.

Why is this template helpful?

  1. Build your early revenue engine. Prioritize top-of-funnel leads, deals, and revenue to show that you can consistently win deals.

  2. Just the metrics you need. Stay focused without noise or distraction.

What metrics are included?

  1. Leads, including inbound/ outbound split & basic source breakdown

  2. Opportunities

  3. Closed won deal ($ and #)

  4. Average deal size

  5. MoM comparisons to understand how you're tracking

Why use Daydream?

Daydream is the BI tool built for Founders, Execs, & Ops.

For early stage founders & exec teams:

  1. Fast set up without data work. Connect to all of your tools in a click and get best-practice metrics.

  2. Support a culture of learning & executing quickly. Built for collaboration & async workflows with your full team that helps you quickly generate and act on insights.

  3. Stay on top of the numbers that matter. Grow sales, manage burn, and support fundraising in 1 place.

  4. Intuitive and self-serve: Feels like a doc meets a spreadsheet.

Datasources

CRM, Hubspot, Salesforce, Pipedrive

More templates

Pipeline coverage is essential for aligning sales & marketing and will improve both forecast accuracy & your funnel. But you can't build it with Salesforce.

Andy Mowat

Head of GTM Ops, Carta

All you need as an early-stage founder or first finance/ops hire to build an efficient, growing b2b company.

Parker Gilbert

CEO @ Numeric

Want to build an efficient marketing engine? Start with a firm grasp over your end-to-end funnel. 🚀

Kathleen Estreich & Emily Kramer

Founders @ MKT1

Being able to see your sales data over time is essential for decision-making, forecasting, identifying issues, and more. But you can't do it easily in your CRM.

Stephen Daniels

Head of GTM Ops, Cresta

Want to hit plan every time? These scorecards are the cheat code used by the world's best growth stage companies to manage P&L and go-to-market health.

Sarah Riley

VP Finance & Strategy, dbt

Get to clean sales data in 90% less time. Essential for optimizing your GTM motion. A complete playbook with (optional) hands-on support.

Daniel Cohen-Arcamone

Ex-Chief of Staff & Biz Unit Head @ CloudKitchens

Pipeline coverage is essential for aligning sales & marketing and will improve both forecast accuracy & your funnel. But you can't build it with Salesforce.

Andy Mowat

Head of GTM Ops, Carta

All you need as an early-stage founder or first finance/ops hire to build an efficient, growing b2b company.

Parker Gilbert

CEO @ Numeric

Want to build an efficient marketing engine? Start with a firm grasp over your end-to-end funnel. 🚀

Kathleen Estreich & Emily Kramer

Founders @ MKT1

Being able to see your sales data over time is essential for decision-making, forecasting, identifying issues, and more. But you can't do it easily in your CRM.

Stephen Daniels

Head of GTM Ops, Cresta

Got Questions?

Got Questions?

What is Daydream?

How do I use Daydream templates?

What data or tools can I connect to Daydream?